Multiple Media Outlets Focus: How Did Jiajiang in Leshan “Go Viral ”?
2025/04/22 14:09 Origin:cced.cn
Recently, Li Yangjie, a young calligraphy and painting art practitioner from Jiajiang, was invited to participate in the "Treasure - Hunting Journey" program on Beijing Media Network. During the program, he introduced in detail the national - level intangible cultural heritage, the bamboo - paper - making technique of Jiajiang, to the audience, triggering enthusiastic responses and widespread discussions. In addition, he has also vigorously promoted Jiajiang and disseminated its intangible cultural heritages on many well - known media and platforms such as CCTV.com Art and Tianjin Fine Arts Publishing House.
As the "Hometown of Paper for a Thousand Years", Jiajiang shines brightly on the cultural stage of China and even the world with its unique calligraphy and painting paper craftsmanship. Tracing back through history, starting from its origin in the prosperous Tang Dynasty, rising in the Song Dynasty, reaching its peak in the Ming and Qing dynasties, and being designated as "tribute paper" and "examination paper" during the Kangxi and Qianlong periods, the handmade paper - making technique of Jiajiang has been passed down for a thousand years. Today, the bamboo - paper - making technique of Jiajiang has been listed in the first batch of national intangible cultural heritage lists.
The profound historical and cultural heritage of Jiajiang nurtures the growth of a new generation of young people. Young people are becoming the backbone of cultural inheritance and innovation in Jiajiang. At the same time, the intangible cultural heritages of Jiajiang lay a solid cultural foundation for their life stage. The inheritance and innovation of Jiajiang's intangible cultural heritages, as well as the integration and development of its culture, have allowed more people to see the love and perseverance of a new generation of Jiajiang people like Li Yangjie towards the intangible cultural heritages of Jiajiang.
"Nowadays, the media and public platforms attach more and more importance to the inheritance and promotion of traditional culture, and they also provide platforms and encouragement for many young art creators. This has given me greater confidence and motivation to be a good 'spokesperson' for the intangible cultural heritages of Jiajiang." Li Yangjie felt deeply after frequently appearing on various media programs.
Two years ago, Li Yangjie returned to his hometown, Jiajiang, from Beijing. "The reason for my return is, first of all, my affection for Jiajiang. I hope to return to my hometown. Secondly, Jiajiang is rich in traditional cultural resources and intangible cultural heritage projects, which is also in line with my field of work. I hope to contribute to the inheritance of my hometown's intangible cultural heritages." Li Yangjie said with a determined look when talking about the reasons for returning home.
Li Yangjie once studied oil painting. He skillfully combines Western oil painting with Jiajiang's handmade bamboo paper. After elaborate and meticulous mounting processes, he finally presents exquisite works. He introduced, "The handmade paper produced in Jiajiang is the first choice for mounting. Thanks to the unique intangible - cultural - heritage bamboo - paper - making technique, Jiajiang's handmade bamboo paper has excellent shrinkage and expansion properties, and it is not easy to deform after mounting calligraphy and paintings."
At the same time, the rich intangible - cultural - heritage projects in Jiajiang, such as Jiajiang New Year paintings, Jiajiang fermented bean curd, and Tumen pickled vegetables, also provide inspiration for Li Yangjie's creations. His combination of intangible cultural heritages and the art of calligraphy and painting mounting has sparked new cultural vitality.
"In the future, we will integrate and innovate Jiajiang's intangible - cultural - heritage projects with the mounting of calligraphy and paintings, and develop intangible - cultural - heritage cultural and creative products with Jiajiang characteristics, so as to make the intangible cultural heritages of Jiajiang shine with new luster." Li Yangjie told reporters that as a native of Jiajiang, he will take every opportunity to promote the intangible cultural heritages of Jiajiang and let them reach a broader stage.
In recent years, the inheritance and protection of intangible cultural heritages have received increasing attention. How to "revitalize" the traditional and ancient intangible - cultural - heritage culture has become an important topic. Relying on its profound intangible - cultural - heritage cultural resources, Jiajiang actively cultivates a new generation of cultural inheritors, strengthens the construction of the intangible - cultural - heritage inheritance talent team, and increases support for talent training, injecting new blood and impetus into the prosperity and development of culture. (Text/Photos: Tang Jing)
Copyright © CCEDN.COM.CN. All Rights [京ICP备2024049485号-1] Tel: 0086-10-88820521