From April 25th to 27th, the 11th Sichuan Tourism Trade Expo opened in Leshan. This grand event in the cultural and tourism industry attracted exhibitors and tourists from all over the place, and became an important platform for showcasing cultural and tourism resources and promoting industry exchanges and cooperation.

The Xiqu District of Panzhihua City carefully organized enterprises within its jurisdiction to participate in the exhibition in groups, and made a wonderful appearance with the "Gifts from Xiqu District" series of cultural and creative products, the "Together with the River" series of cultural and creative products, and the "Three-line Spectrum" titanium products of Wuyue Technology. It comprehensively and multi-dimensionally promoted the unique cultural and tourism resources and high-quality cultural and tourism products of Xiqu District to the world, shining brightly at this tourism expo.

During the exhibition, the cultural and tourism exhibition area of Xiqu District vividly presented the rich cultural and tourism resources of Xiqu District through forms such as physical displays and on-site explanations. There are not only the Three-line Construction Relics carrying a profound history, but also the beautiful natural landscapes, bringing a double enjoyment of vision and soul to tourists. In addition, Xiqu District also actively carried out cultural and tourism promotion activities, sincerely inviting guests from all directions to visit Xiqu District and experience its unique local customs and cultural charm.

This group participation in the 11th Sichuan Tourism Trade Expo is an important measure for Xiqu District to promote the development of the cultural and tourism industry and enhance the influence of the regional cultural and tourism brand. Through this platform, Xiqu District has not only showcased its rich cultural and tourism resources and characteristic products, but also strengthened exchanges and cooperation with cultural and tourism enterprises from various places, injecting new vitality into the development of the cultural and tourism industry.（Text/Photos by Bureau of Culture, Radio, Television and Tourism of Xiqu District）